History

Home > History

Designer Debarun Mukherjee, a member of the prestigious Fashion Design Council of India (FDCI) and alumni of the esteemed London College of Fashion, creates ethnic-themed apparel with simple yet elegant cuts in stylish yet cosy fabrics. His themes are ethnic, and his colours are his all-time favourites.

The brand's intricate designs exhibit his creative use of materials and skill. Debarun operates a retail business out of his main store in Kolkata, and the brand is sold in 15 locations around India, Dubai, London, and the United States. He has an online store (www.debaarun.com) where he also conducts business and sells his products.

Debarun has garnered huge appreciation for his 12 consecutively successful Lakme Fashion Week shows, 8 consecutive seasons of FDCI Amazon India Fashion Week, and his participation at FDCI Amazon India Couture Week.

He had regular appearances in a variety of publications, including Vogue, Elle, Harper's Bazaar, Bazaar Bride, Femina, Grazia, India Today, Economic Times, TOI, and many others. Many celebrities like Aditya Roy Kapoor, Aditi Rao Hydari, Anushka Sharma, Chitrangada Singh, Ayushman Khurana, and others have also endorsed him.

With his passion for little details, it was only natural that Debarun would consult some of the biggest ready-to-wear ethnic fashion firms in India, including Laxmipati Sarees, Khadi Gram Udyog, and Jinaam Dresses, to penetrate new market segments.

He has been exporting top fashion houses around the world, including Ungaro, Marchesa, Alexandra McQueen, Ben De Lisi, and others. Some of the top textile design studios he has worked for include Collections, Peter Westcott, Amanda Kelly, Whiston and Wright, Owen and Kims, and others.

Debarun has also served as a consultant for reality shows on Zee Network, including Dance India Dance and Saregama, as well as for the Fashion Design Council of Bangladesh's Khadi Revival Festival.